Research was done to find what was working for local Fishing Charter guide sites and what wasn't.
Captain Mike wanted to be able to update weekly reports as well as process payments eventually so a Wordpress site was the way to go. Modern Wordpress themes were researched to ensure we had a fully responsive and up to date code.
A brand mark was created using Adobe Illustrator and Photoshop. The site was developed using Wordpress and a modern theme install that would ensure a smooth experience for the users on all devices. A mild ocean blue accent color was chosen to not distract the user from the information being presented. A simple and clean navigation allows the user to find what they need quickly.